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How do you know this hat is fair trade?
Pachacuti is the first Fair Trade company in the world to complete the Pilot for the new World Fair Trade Organization (WFTO) certification and labelling scheme. Known as The Sustainable Fair Trade Management System (SFTMS) it is the first audited certificaton which verifies that the entire supply chain of an organisation is following fair trade principles and sustainable environmental practises.
Consequently, all of Pachacuti's hats delivered in 2010 will be labelled as certified fair trade products. This clears up confusion in the marketplace and makes it easier for retailers to distinguish and sell real fair trade products to their customers.