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Why Pachacuti?
Pachacuti is the UK’s only Fair Trade hat specialist, working directly with women's co-operatives in Ecuador. The panama hat supply chain has traditionally been controlled by middlemen, known as ‘perros’ (dogs in Spanish) due to their unscrupulous purchasing methods and weavers typically receiving a very low price for their skills. With a Pachacuti panama, the women carry out the entire production process from weaving to finishing and thus retain far more of the final value of the hat.